A collaboration between Nike, Michael Jordan, Warner Brothers, and Bugs Bunny lead to a memorable Super Bowl commercial (which would ultimately turn into the classic movie Space Jam) and gave birth to the ‘Hare Jordan’ legacy. The clean, white and red cartoon Air Jordan 7 sneakers that Bugs sported in the commercial became known as the ‘Hare’ colorway and subsequently one of the most beloved OG Air Jordan 7 colorways of all time. First retro’d in 2008 as a part of the Jordan 16/7 Collezione ‘Countdown’ Pack, it returned again in 2015 as part of the ‘Hare Jordan Collection’ in conjunction with the 23rd anniversary of the Air Jordan 7s original release.
